Consumer alert – Thread found in Britannia Good Day biscuit

Food Business Operator : Britannia Industries

Product : Good Day Biscuit

Issue : Thread found in Biscuit

Thread found in a Good Day biscuit.

Thread found in a Good Day biscuit.

Consumer complaint as filed by Sri Hari SN on April 1 in consumercomplaints.in

23:19, 31st March 2017.

I was down to my third biscuit, and when i tried to break it into two halves, surprisingly the halves were still attached by multiple threads. I’m not sure what type of threads they are, but they are grey in colour and are transparent too. I have been buying the same since I was a kid, and now I’m really disappointed.

I hope you take necessary actions immediately.

Complaint Status

[Apr 01, 2017] Britannia Industries customer support has been notified about the posted complaint.
Response from Britannia Team

Hi Sri Hari,

Sorry for the experience you have had with us. Kindly share your contact number at feedback@britindia.com for further assistance.

Customer Satisfaction Rating : 6%

Complaints registered : 121, Resolved : 1

 

 

 

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