Welcome to PesPro

Featured

 

This Blog Strives to Enrich and Update

The Knowledge of Various Stakeholders in

Food Business from Farm to Fork….

images.jpg


செய்திகள் : நேரடி ஒளிபரப்பு

Advertisements

Misleading claims – ASCI survey on 16 FBOs

Food and Beverage category

1. Rex (U&A) Remedies Pvt Ltd – Food product (Heartorex Syrup): The advertisement’s claim, “Hum Heartorex pite hai, jo cholesterol ghata ta hai, blood ko patla karta hai, aur blockage bhi ghathi hai.”, Voice over claim, “Heart rate ko normalize karta hai aur high blood pressure ko kam karta hai” implies that by consumption of the product there would be no chance of a heart attack and was not substantiated with supporting clinical evidence of product efficacy, and is misleading.

2. Sri Anagha Refineries Private Limited (Sun Premium Refined Sunflower Oil): The advertisement’s claim, “Prestigious rising brand of India award for the best in quality and fastest rising brand”, was not substantiated with copy of the award certificate, details of the criteria for granting the award, references of the award received such as the year, source and category.

3. Shree Baidyanath Ayurved Bhawan Pvt. Ltd (Baidyanath Premium Cow Ghee): The advertisement displays the FSSAI logo in a nonstandard format implying that it is an endorsement from FSSAI. Hence, the improper use of FSSAI logo was misleading by implication and was also in violation of the FSSAI advisory.

4. Nanophyto Wellness Pvt Ltd (New Jumpstart Nutrition): The advertisement’s claim, “Low on Sugar”, was not substantiated with supporting data for the product being low on sugar, and is misleading by exaggeration.

5. Pankaj Industries (Gulab Groundnut oil): The advertisement’s claim, “Gujarat’s most preferred cooking oil”, was not substantiated with any market survey data, third party validation or any verifiable comparative data to prove that their brand was most preferred, . The claim, “Gulab Groundnut Oil has MUFA content of 54%, which is more than any other oils”, was not substantiated with comparative technical test reports and as such the claim, “It is considered healthy owing to its high content of MUFA (mono unsaturated fatty acids) 56%”, was not substantiated and was contradictory to the MUFA content stated earlier.

6. Apurva Organics Ltd (Chamong Green Tea): The advertisement’s claim, “100% Organic Tea”, was inadequately substantiated and is misleading by exaggeration.

7. US Spice Industries (Sister Masala): The advertisement shows the FSSAI logo in a non-standard format implying that it is an endorsement from FSSAI. The improper use of FSSAI logo was misleading by implication and was also in violation of the FSSAI advisory.

8. SKM Egg Products Exports (Best Egg White Cubes) Ltd: The advertisement’s claim (in Tamil) as translated in English, “India’s No.1 Egg Processor”, was inadequately substantiated to prove that it is in leadership position (No.1) through a third party validation such as that from an Industry association. The claim is misleading by exaggeration.

9. Cothas Coffee Company: The advertisement’s claims, “South India’s Favourite Filter Coffee”, and “No.1 choice of Karnataka”, were not substantiated with a third party validation or verifiable comparative data or market survey data, of the advertiser’s product and other coffee brands in South India and Karnataka. The claim, “Unbeatable taste since seven decades”, was not substantiated with a third party validation or verifiable comparative data / consumer research data, on year on year basis over 70 years, to prove their product’s taste is the best.

10. Dama Maharaj Sweets (Dama’s Range of Products): The advertisement’s claim, “No.1 in Odisha”, was not substantiated with a third party validation or any verifiable comparative data of the advertiser’s products and similar range of sweets products in Odisha, to prove that they are in leadership position (No.1) than the rest.

11. Sanjeevani Dairy Farms LLP (Doodhvale.com): The advertisement’s claim, “Organically produced 100% pure cow milk”, was not substantiated and is misleading by exaggeration.  

12. Portim International (Gruner Green Coffee): The advertisement’s claims, “Weight loss without dieting”, “Control Diabetes & Cholesterol”, and “Healthy Blood Pressure level”, were not substantiated with clinical evidence of product efficacy, and are misleading by exaggeration.

13. Modern Food Enterprises Private Limited: The advertisement’s claim, “India’s No.1 Trusted Bread Brand”, was inadequately substantiated, and is misleading by ambiguity.

14. Navjeevan Gramodyog Seva Sansthan (Navjeevan Herbal Eggs): The advertisement’s claim, “Herbal organic egg”, was not substantiated and is misleading by exaggeration.

15. Trevo India Private Limited (Trevo Wellness): The advertisement’s claims (in Hindi), “For any kind of disease the only solution.” and “Made of micronization formula of 174 ingredients”, were not substantiated with evidence of product composition details or product efficacy data and are misleading by exaggeration.

16. Parag Milk Foods (Gowardhan Paneer): The scenes in the advertisement showing “girl pushing a glass of milk”, “boy throwing a glass of milk on a cactus plant”, and “boy throwing a glass of milk in a kitchen sink”, with a voice over saying “cow’s milk taakat ka poora poshan, par usko mila sirf rejection”, unfairly denigrated milk directly. It also shows milk being replaced by paneer with a voice over saying “Ban gaya bachchon ka superstar” and the children are shown eating paneer. Such depiction disparages good dietary practices and selection of options that accepted dietary opinion recommends should form part of the normal diet.

Misleading advertisements : Likely to lead grave disappointment for consumers

The following advertisements were considered to be misleading and likely to lead to grave or widespread disappointment in the minds of consumers.

1. ITC Limited (Sunfeast Yippee Powerup Masala Noodles): The advertisement’s claim “Atta Noodles” is misleading by omission and exploits consumers’ lack of knowledge as the product also contains “Refined Wheat Flour” (Maida) quantity of which has not been declared in the ingredient list on the product pack.

2. Pernod Ricard India (Blenders Pride Music CDs): The advertisement features a man wearing a suit, holding a cricket ball while the tagline reads: “It’s Never Too Early to create a legacy. Be Ages Ahead.” The advertisement is a surrogate advertisement for promotion of a liquor product – Seagram’s Blenders Pride and is misleading by implication.

3. Allied Blenders and Distillers Pvt. Ltd (Officers Choice Wafers): The brand’s website shows various flavours of potato wafers claiming “30 years of Officer’s choice promise”. The advertisement is a surrogate advertisement for promotion of a liquor product – Officers Choice and is misleading by implication.

4. Allied Blenders and Distillers Pvt. Ltd (Officers Choice Stixx): Officer’s choice website shows various flavours of Stixx. Officer’s Choice blue is a popular brand of alcoholic beverage and the advertisement is a surrogate advertisement for promotion of liquor product – Officers Choice and is misleading by implication.

5. N K Proteins (Tirupati Sunpride Sunflower oil): The advertisement’s claims, “Tirupati Sunpride (Refined Sunflower Oil) helps in reducing bad cholesterol levels, increasing immunity, anti-aging process, reducing cancer risk, reducing risk of heart ailments”, were not substantiated with clinical evidence of product efficacy and are misleading by exaggeration.

6. Adani Wilmar Ltd (Fortune Ground nut Active Oil): The advertisement’s claim (in Gujarati) in the print advertisement, as translated in English, “So leave your worries (chinta) about health, fry the dal vada in healthy groundnut oil”, seen in conjunction with visual of the food item (fried dal vada) shown in the print advertisement was misleading. The claim “So relish your favourite Dhoklas, Handwo, Dalwada etc., without worrying about your health” does not show disclaimers that encourage moderation in eating, promotes over consumption of fried food, and undermines the importance of healthy lifestyle.

7. Adani Wilmar Ltd (Fortune Ground Nut Active Oil): In the advertisement, name “Ground Nut Active” is a coined term. However, when seen in context of the overall print advertisement saying “Singh Tel” (Groundnut oil) and showing images of ‘ground nuts’, is misleading by ambiguity and implication, and is likely to lead to grave or widespread disappointment in the minds of consumers. The reference to the advertised product as “healthy groundnut oil” is also misleading by ambiguity since it is actually blended oil with 70% refined
sunflower oil. The claim also implies that other groundnut oils in the market are “unhealthy” and such reference also denigrates the entire category of groundnut oil.

8. Jain Farm Fresh Foods Ltd. (Fru2Go): The advertisement’s claim, “Mere paas ab mango ke liye samay nahi toh fruits ke liye kitne minutes bache? zero”, disparages good dietary practices and selection of options, such as fresh fruits, that accepted dietary opinion recommends should form part of the normal diet.

9. Nutrisattva Foods Pvt Ltd. (Proliva Light and Lean): The advertisement’s claim, “India’s first high protein, high fibre supplement with metabolism boosters for weight loss”, was not substantiated with any third party certification or comparative market research data , to prove that their product is the first supplement of its kind in India, which is beneficial for weight loss. The claims, “The whey-soy protein mix adds energy to keep you going”, and “Proliva brings strength and endurance with unmatched holistic nutrition for sports and fitness enthusiasts” were not substantiated with any scientific rationale or evidence of product efficacy.

10. Vinayak Oils & Fats Pvt Ltd (Doctor’s Choice Good Heart): The brand name “DOCTORS’ CHOICE” is misleading by ambiguity and implication, and is likely to lead to grave or widespread disappointment in the minds of consumers and leads them into believing that product is recommended by doctors or is a Doctor’s preferred choice. The advertisement’s claims, “Possesses cholesterol lowering effect”, “And conforms to the ICMR/WHO recommended dietary allowance to control CHD”, and “Consumes significantly less oil while frying”, were inadequately substantiated.

11. Vinayak Oils & Fats Pvt Ltd (Doctor’s Choice Pure Refined Rice Bran Oil): The brand name “DOCTORS’ CHOICE” is misleading by ambiguity and implication, and is likely to lead to grave or widespread disappointment in the minds of consumers and leads them into believing that product is recommended by doctors or is a Doctor’s preferred choice. The advertisement’s claims, “Helps reduce cholesterol absorption and enhances cholesterol elimination”, “Improves natural skin tone and keeps it soft, supple and smooth”, and “Consumes significantly less oil while cooking and makes food tastier”, were inadequately substantiated.

12. TBJ Impex Pvt Ltd. (Jewel Farmer Roasted Flax Seeds): The advertisement’s claims, “Helps improve heart health”, and “Helps improve blood sugar levels”, were not substantiated with clinical evidence of product efficacy, and are misleading by exaggeration.

13. TBJ Impex Pvt Ltd. (Jewel Farmer Roasted Flax Seeds): The advertisement’s claims, “Prevents cancer”, “Boosts immune system”, and “Helps reduce high BP”, were not substantiated with clinical evidence of product efficacy, and are misleading by exaggeration.

14. TBJ Impex Pvt Ltd. (Jewel Farmer Roasted and Salted Pumpkin seeds): The advertisement’s claims, “Supports prostate health”, “Eases constipation”, and “Boosts immunity and benefits liver”, were not substantiated with clinical evidence of product efficacy, and are misleading by exaggeration.

15. TBJ Impex Pvt Ltd. (Jewel Farmer Chia Seeds): The advertisement’s claims, “Helps lower risk of heart disease”, “Can make major improvements in type-2 diabetes”, and “Promotes mind, body and heart health”, were not substantiated with clinical evidence of product efficacy, and are misleading by exaggeration.

16. TBJ Impex Pvt Ltd. (Jewel Farmer Roasted Seedmix): The advertisement’s claims, “Helps lower bad cholesterol”, “Helps improve heart health”, and “Eases constipation”, were not substantiated with clinical evidence of product efficacy, and are misleading by exaggeration.

17. Nanophyto Wellness Pvt Ltd (Jumpstart Nutrition): The advertisement’s claims, “For children five-fifteen years”, “Important for immune function”, and “Promotes growth”, were inadequately substantiated and are misleading by ambiguity. The picture shown of Nikhil Soares, Guinness World Cubing Champion, when seen in conjunction with the copy text stating, “Nikhil Soares drinks Jumpstart Chocolate milk” was misleading by implication that his success was due to the consumption of the product – Jumpstart. The claim of “Low on Sugar” was not substantiated and is misleading by exaggeration.

18. Saj Food Products (P) Ltd (Bisk Farm Cream Cracker- Sugar Free): The advertisement’s claims, “Sugar Free”, “Free of Sugar”, and “Sugar nahi”, were not proven with evidence of the product being sugar free. The claims contradicted the text mentioned on the back of pack “contains naturally occurring sugars”.

19. Herbalife International India Pvt Ltd (Herbalife Formula 1 Shake Mango Flavor): The advertisement’s claims, “A healthy meal replacement that fulfils nutritional needs of the body”, “Aids in weight management by reducing daily calorie intake”, and “Enhances immunity of the body and maintains healthy digestion”, were not substantiated with evidence of product efficacy, and are misleading by exaggeration.

Food for thought : Conclave calls for promtoing good food and discouraging bad

Draft food labelling regulation that proposes to place warning labels on foods with high fat, salt, sugar content to come out soon in public domain “You cannot let industry run our kitchens,” said Sunita Narain, director general, Centre for Science and Environment. She was speaking at the National Conclave on Food, a day-long event that aimed to strengthen the conversation around food, health, and environment. The agenda was to “promote good food and discourage bad food”, said CSE deputy director general Chandra Bhushan. A panel discussion around ‘regulating bad food’ addressed the draft food labelling regulation which will soon be released for public comments. “It is done from FSSAI’s side and we expect the draft to come out soon,” said Food Safety and Standards Authority of India (FSSAI) adviser Kumar Anil. COnclav 
The thrust of the draft, which is not in the public domain, is the labelling of HFSS (high in fat, salt, sugar) foods, and their regulation. “There may be problems, but at least it is a beginning. We are addressing the word HFSS,” said Mr. Anil.
Red-food category The definition of the category of packaged foods is based on the World Health Organization guidelines, with fat (including trans and saturated fats), sodium, and sugar over a certain limit getting a red marking. When the draft comes into effect, HFSS foods will have a front-of-the-pack red warning label. “We wanted a ban on red-category foods,” said Ms. Narain. “But we agreed to the word ‘restrict’,” with immense pressure from the ‘big food’ industry, she added. Taking a cue from tobacco control, warning labels have been seen to work in 37 randomised-control trials. Six countries have so far used the system, with Chile leading. The draft also looks into a freezing of serving size to standardise it across brands, in consonance with the recommended dietary allowances. At present, mandatory elements on a label are: energy (in Kcal), along with protein, carbohydrate (with sugar), and fat. Information is mentioned as per 100 g or 100 ml. Salt or sodium information is not mandatory, despite the knowledge that a high, unreasonable amount is a risk factor for cardiovascular disease. In addition, there are gaps of ultra-processed food, exemption of small packs from labelling, and the presentation of an unhealthy food as healthy through methods like fortification. Indian Academy of Paediatrics (North Zone) vice-president Rekha Harish set the context of India’s obesity epidemic and spoke about the cradle-to-grave tactics that food companies use to capture children’s minds. This begins from in-app advertising in games for infants, setting unhealthy habits from the very start of life. “You are not expected to take more than 2 grams of sodium [a day], and just one soup has 3,977 mg (almost 4 g) of sodium,” she said. She also pointed to conflict of interest with industry manipulating research as well as influencing national and international policy. “Trans-national companies, with their huge financial strength, have displaced the long-established food systems and dietary patterns world over,” she said.

FSSAI’s Meta-Analysis study of food testing labs found serious gaps

FSSAI’s meta-analysis study of food testing laboratories in India found serious gaps in the ratio of labs to the FBOs (food business operators) in the country. It recommended that there was a great need to fill the gaps, while in some cases, the study calls for a need for increase in the abilities of the labs.

The study found that the major challenges have been in the domains of equipment and machinery, manpower availability, skill development, regulatory, R&D (research and development), capacity utilisation as well as consumer awareness.

The study stated that at 100 per cent compliance by FBOs towards food testing, the deficit in laboratories was estimated at 284 labs overall in the country, with the maximum requirement in the southern region (124 labs), followed by the east (70), west (58) and north (31).

Further, at 100 per cent compliance by FBOs and the HORECA (hotel, restaurant and cafe) segment towards food testing, the deficit in laboratories was estimated at over 700 labs, with the maximum requirement in the south (312), followed by the west (210), east (130) and north (91).

Seventy-eight per cent of the labs were found have NABL (National Accreditation Board for Testing and Calibration Laboratories) accreditation, while 57 per cent, were FSSAI-notified. Other major accreditations held by the surveyed labs included BIS (the Bureau of Indian Standards), AGMARK, MoEF (the Ministry of Environment, Forest and Climate Change) and AYUSH.

In terms of in-house ability for testing, most of the surveyed labs had a chemical-based testing set-up. Microbiological and pesticide residue testing was found to be a comparatively more capital-intensive service, hence, fewer labs possessed the same. Presence of chemical testing was found the highest in FSSAI-notified private labs, while referral and FBO labs saw the maximum presence of biological testing.

Procurement and maintenance of high-end testing equipment was also found to be a major challenge faced by small and medium private sector labs owing to the lack of samples and minimal capacity utilisation.

Ashwin Bhadri, chief executive officer, Equinox Labs, stated in a country like India for which food safety remained a higher priority for all the food businesses and consumers, a thorough scrutiny of the industry was a must for obvious reasons.

“The report renders a profound analysis of the challenges that have been faced by several categorised laboratories. The research made can be beneficial in overcoming the shortcomings with alternative solutions,” he added.

“The study addresses the adversities in domains such as equipment and machinery, R&D, capacity utilisation and skill development. The recommendations provided in the draft can be implemented by the laboratories to combat the issues,” Bhadri said.

“Also, the report suggests the percentages of categorised labs and helps us understand the importance of having a few more,” he added.

The study According to FSSAI, this meta study on food testing laboratories in India was envisaged with the intention of having a holistic overview of the food testing ecosystem in the country.

It is of critical importance to have an understanding of the existing infrastructure available for food testing in the country in terms of capacity, provision of equipment, technical manpower, geographical spread and testing capabilities.

Hence, a judicious mix of secondary and primary analysis was utilised to cater to assessment of these parameters.

During the entire exercise, feedback from all critical stakeholders in the food testing ecosystem such as APEDA (the Agricultural and Processed Food Products Export Development Authority), MPEDA (the Marine Products Export Development Authority), EIC (the Export Inspection Council of India) and NABL, amongst others, was considered and incorporated to derive key recommendations and chart a way forward to strengthen the food testing infrastructure in the country.

Under the purview of this study, as a starting point, food testing labs in India have been categorised based on their registrations (FSSAI-notified, FBO-owned labs, referral labs, institutional labs and non-FSSAI labs), geographical spread zone-wise (north, east, west and
south) as well as their varying testing capabilities (biological, chemical and residue testing), amongst others.

It was found that about 915 food and water testing labs exist at present in India. These includes NABL-accredited labs, FSSAI-notified labs, state labs, institutional labs, referral labs, etc. Under the FSSAI network, about 265 labs are operational, while 35 are EIC-approved, 40 are APEDA-recognised while 72 received assistance from MoFPI.

Geographically, the north, east, west and south zones of the country covered 30 per cent, 10 per cent, 27 per cent and 34 per cent, respectively of all food testing labs in the country.

In terms of testing abilities, a large number of labs can carry out the biological, chemical or both tests for the food and agri products (which covers a host of food items), while only a few of them (only 32 per cent) can test for pesticide residues in food products. Furthermore, a limited number of labs were found which can test for specialised products, like marine (16 per cent), nutraceuticals (four per cent) and genetically-modified products (two per cent).

Consumer alert – Reliance Fresh selling expired product

Consumer complaint as posted by Ashithapp on March 17-2019 in Indian Consumer Complaints Forum with photo

Yesterday i bought tropicana juice with 50% off. But the product is expired more than 1 year. As its expiry date is only for 6 months, they are selling it still after 1 year. This is not acceptable for a customer and it is our trust in you that we purchase almost everything from there. This is a bad thing and you should refund the amount for this great loss otherwise we will take serious action against this. Hope you will solve this issue soon.

selling expired food product

Consumer alert – Metal piece found in Parle biscuit

Consumer complaint as posted by Manishh1588, Powai, Mumbai City on March 17-2019 in Indian Consumer Complaints Forum with photo

I found a metal piece inside your 20-20 biscuit.
I was about to have it just when I saw the metal inside the biscuit.
This is not the quality check standard expected from a company like Parle. Millions of people consume your products everyday. Consumer must feel safe while having your products.
I am attaching the picture of the biscuit for your reference.

metal piece found in your biscuit

Packaged food items high on fats , sugar or salt to have large red labels